Just quick notes off originally Rina’s mention of being a Cassandra, and conversation with others:
Who:
- Ant Sharman
- Mark Mateski
- Mark Mower
- Rina Atienza
What:
- Find the customers that get it, don’t try to persuade those that don’t, aim for a critical mass and then the others will follow.
- Find others as exasperated as you, but they’re for reassurance, not customers.
- Convert one team at a time, they’ll bring along other teams within their organisation.